In our book, "best" doesn't mean expensive. Our items are reasonably priced so that everyone can enjoy the fun, innovative, "feel good" products we have to offer.We use organic natural ingredients whenever possible. And we consistently do a "reality check" to make sure that the quest for profits does not obscure our long-term vision of promoting human and environmental well-being. We believe that ultimately, our business success must depend on how closely we adhere to the Common Good. So in the end, we strive to make Earth Therapeutics "therapeutic" for the Earth as well as for the human beings who live on this planet. This is a simple (and some say "simple minded") philosophy. But it is one that has held us in good stead. And judging from the exciting growth we've been experiencing in recent years, it is one which we feel will keep us headed in the right direction. Enjoy in Good Health!